Pulse Athletics
LOCATION
Austin, USA
INDUSTRY
Health & Fitness
RESULT
+68% membership sign-ups after automation overhaul
OVERVIEW
Pulse Athletics went from an energetic local gym to a data-driven membership machine. We built an automated email flow that matched their high-energy brand and kept new leads engaged from day one.
CHALLENGE
While their classes were always buzzing, Pulse Athletics struggled to convert trial attendees into long-term members. Leads would sign up for an intro class, but follow-up communication was sporadic, generic, and often too late. Without a system in place, their marketing team was spending hours chasing warm leads that quickly went cold.
RESULT
+68% new memberships within two months, plus a 32% higher retention rate for first-year members thanks to timely, personalized onboarding emails.
"We’ve never seen so many trial visitors turn into members this quickly. The new flows feel personal and keep people coming back."
Marcus Green, Owner at Pulse Athletics
